Integrated Access Corporation rebrands as Xpand Demand.

Integrated Access rebrands

A Bold Step in Forward Solutions’ Growth Journey

Forward Solutions proudly announces that Integrated Access Corporation will rebrand as Xpand Demand. This strategic evolution expands our ability to serve manufacturers, distributors, and end-users across multiple sales channels.

The rebrand reflects a forward-thinking commitment to growth and client success. It aligns seamlessly with Forward Solutions’ mission to multi-channel sales teams that drive measurable results.

Why the Rebrand Matters

The rebranding of Integrated Access as Xpand Demand underscores a new chapter of opportunity. This transition enhances access to cutting-edge digital sales capabilities and ways to magnify brand reach and exposure. It also positions Forward Solutions as a stronger partner in outsourced sales and growth.

Xpand Demand will continue to provide the same trusted service and relationships clients have come to expect, while introducing enhanced resources to help brands reach customers faster, smarter, and at scale.

Expanding Capabilities through Xpand Demand

The launch of Xpand Demand enhances Forward Solutions’ full-service portfolio, offering expertise in:

  • Inside sales execution

  • Route-to-market development

  • Lead generation and demand creation

  • Market Intelligence

This rebrand strengthens collaboration among Forward Solutions’ divisions. As a result, partners can leverage shared resources, unified technology, and market insights to achieve greater efficiency and growth.

Commitment to Our Clients

“We remain focused on delivering expanded end-use customer reach, driving demand, and leading sales and share growth for our clients’ brands. Our commitment to these goals underscores the essence of Xpand Demand”, stated Chris Strauss, President of Xpand Demand.

This evolution is a significant step forward in our journey, enabling us to communicate our mission better and reinforce our commitment to empowering client growth. The entire Xpand Demand team extends heartfelt appreciation to our clients for their continued partnership. We eagerly anticipate future opportunities for growth.

Key Takeaways

  • Integrated Access rebrands as Xpand Demand to reflect its focus on clients’ growth.

  • The rebrand enhances Forward Solutions’ multi-channel sales and digital capabilities, empowering its clients with more innovative growth strategies.

  • Xpand Demand enhances expertise across inside sales execution, route-to-market development, lead generation, and market intelligence.

  • This transformation strengthens collaboration among Forward Solutions’ divisions, aligning shared resources, technology, and insights for greater efficiency.

  • With a renewed focus on driving demand and expanding customer reach, Xpand Demand reinforces Forward Solutions’ commitment to empowering client growth.

About Xpand Demand

Xpand Demand brings unrivaled inside sales expertise perfected over decades and proven in the marketplace. In essence, we become an extension of your brand to amplify exposure for greater demand while multiplying your reach and removing barriers to market.

About Forward Solutions

Forward Solutions is the engine behind a national portfolio of outsourced sales and service brands — including Avision®, C3Team™, Curate®, Electris360™, OneSolution™, PJ Boren, RelyPak®, StruXur®, and Xpand Demand™. We handle back-end operations and connect customers to multi-channel sales models, providing a smarter, more scalable path to growth.